Книги по рекламе, маркетингу, PR и дизайну
Книги издательства "John Wiley&Sons"
 | Over 75,000 new MBAs hit the streets every year, looking for jobs that both fill the wallet and feed the soul. But with all the competition, how do you market yourself so you stand out? How do you target your job search? How can you ensure that your... |
 | This is a first-rate book by a first-rate group of scholars. It provides a clear distillation of some very powerful new concepts and integrates (them) into a practical general management framework that will help managers meet the challenges of the... |
 | How to get up to speed on the fundamentals of an MBA education, without spending $40,000 and two years in school! Increased salary, job opportunities, business savvy, these are just a few reasons why business school enrollment is soaring. Now with this... |