Книги по рекламе, маркетингу, PR и дизайну
Книги издательства "Jossey-Bass"
| A serious, straight-ahead treatment of the challenges and prospects of public management in a time of political turbulence. Cohen and Eimicke do a first-rate job of telling us how to do public management and, more important, how to do it right". ...... |
| Are the best managers born that way, while the rest of us must struggle with the role and its responsibilities? According to Robert Benfari, our ability to manage effectively is based on a mix of characteristics that can be analyzed, understood ...... |